Glossary
Out-the-door (OTD) price
The shelf price plus all taxes the customer pays. BudAlly compares prices OTD using the state's tax formula (e.g. CA shelf × 1.15 × (1 + local rate); MI shelf × 1.16), because competitors display prices on different tax bases.
Why it matters for operations: two stores can show the same shelf price and charge customers different totals, or show different prices and charge the same. Comparing the total a customer pays removes that noise.
Example: in Michigan the shelf price multiplied by 1.16 gives the total the customer pays, while in California it is the shelf price multiplied by 1.15 and then by one plus the local rate. A price comparison between stores in the two states converts both to this basis first.
Where this comes up on budally.com
Related terms
- Cannabis excise tax
A state tax on cannabis retail sales, separate from sales or gross receipts tax. Rates and bases vary: California 15% on retail; New Mexico 14% from July 1, 2026 rising to 18% by 2030; Michigan 10% retail excise plus, from January 2026, a 24% wholesale tax.
- Price intelligence
Comparing your shelf prices, out-the-door, against licensed market data, your own in-store checks and the k ≥ 8 network median — never scraped menus — and drafting repricing above the floor.